| Course | MPH 505 Public Health Communication and Behavioral Health Theories |
|---|---|
| Week | 8 |
| Paper type | Campaign presentation (slides with speaker notes) |
| Length | About 1,170 words, 5 pages |
| Format | Slides with speaker notes, APA 7 references |
| School | Chamberlain University |
| Program | Master of Public Health (MPH) |
| Updated | October 2026 |
Free sample paper for MPH 505 Week 8
Clip On Before You Back In: A Campaign Presentation on Life Jacket Wear for Men Who Fish From Small Boats in Pruitt County
Student Name
Chamberlain University
MPH 505: Public Health Communication and Behavioral Health Theories
Instructor Name
Month Day, Year
Slide 1: Who This Campaign Is For
Anglers aged 40 to 74 in their own open boats, under 21 feet
Kettle Lake and Sawmill Reservoir, Pruitt County
Usually alone or with one partner, often at dawn
Speaker notes: Good evening. This campaign is for one group of people, and I want them on the screen before any of our ideas. These are men who launch their own small boats before sunrise on our two reservoirs, often alone or with one friend. Nine of the eleven boating drownings the county recorded in ten years were men like them. None of the nine had a life jacket on.
Slide 2: The Behavior We Want
Wearing a life jacket from ramp to trailer
Not carrying one: nearly all already do
Spring 2026 ramp count: 7% wearing
Speaker notes: The behavior is wearing, not carrying. Almost every man we talked with at the ramps had a life jacket aboard, because the law requires it. In our composite count over four spring weekends, seven in a hundred were wearing one. That gap is the whole campaign.
Slide 3: Why Wearing Matters
About 3 in 4 boating deaths are drownings
87% of drowning victims were not wearing one
Wearing linked to about half the risk of drowning death
Speaker notes: Nationally, in 2024, about three quarters of boating deaths where the cause was known were drownings, and nearly nine in ten of those victims were not wearing a life jacket, according to the Coast Guard's annual statistics (U.S. Coast Guard, 2025). A matched study of Coast Guard records estimated that wearing one roughly halved the risk of drowning death (Cummings et al., 2011). A jacket under the seat does not give that protection; the first minute in cold water is too short to find it.
Slide 4: What Stands in the Way
Hot and bulky; catches on the reel
Wearing one looks like a beginner
Inflatables cost money and feel unfamiliar
Danger seems to come only with bad weather
Speaker notes: These are the reasons the men gave us, and they match what focus groups in Washington State found (Quistberg et al., 2014). Notice that none of them is "I didn't know." The campaign is built on these four barriers, not on telling people what they already believe.
Slide 5: The Theory Behind the Campaign
Theory of planned behavior
Norm: what respected anglers and my partner do
Control: being able to wear, check and rearm an inflatable
Attitude: calm mornings are when falls happen
Speaker notes: We used the theory of planned behavior (Ajzen, 1991). In plain terms, a man is more likely to wear a life jacket if the people he fishes with do, if he feels able to use a comfortable device and if he sees the point on an ordinary morning. Our analysis found the fishing partner matters most, so the campaign treats the pair in the boat as the unit.
Slide 6: Concept 1, Ask Earl
Photo: club member at the Kettle Lake dock wearing a belt pack
His line: he switched once his own fishing partner did
Construct: norm, through a trusted peer
Speaker notes: Earl is a composite stand-in for the real club member who has agreed to appear. He is the kind of angler other men listen to, and his line admits that he changed because his partner did. The message is that respected anglers wear one, said by one of them.
Slide 7: Concept 2, Calm Mornings
Flat water at dawn
Line: falls on these lakes mostly happen when the water is flat
Construct: attitude, linking risk to casting, netting and anchoring
Speaker notes: This concept takes the danger out of the weather and puts it in the everyday motions, casting, landing a fish and hauling the anchor, that send a man over the side. It runs in the March license email from the state wildlife agency, on morning radio and on the ramp sign.
Slide 8: Concepts 3 and 4, Comfort and the Partner Card
Video: a belt pack worn while casting, then inflated
Partner card handed out at launch: one question to ask each other
Constructs: control and the norm inside the boat
Speaker notes: The video answers the comfort barrier by showing, not telling. The partner card is handed to two-person boats by volunteers on weekend mornings. It turns the decision into a short agreement between partners before launch, which is where our analysis said the norm is set.
Slide 9: Channels and the Trade-In
Ramp sign and volunteers, at the moment of decision
Four bait shops: fitting days and a trade-in discount
Fishing clubs, license email, morning radio
Speaker notes: We chose channels these men already use. The bait shops matter most: they host fitting days, display Earl at the counter and run a trade-in, where an old foam vest earns a discount on an approved inflatable, up to 300 devices a season. Donated foam vests go to the county's loaner kiosks for families.
Slide 10: Timeline and Budget
January to March 2027: recruit, produce, pretest with 12 anglers
April to June: ramps, shops, radio
April and late August: observation counts
Largest cost: the trade-in discount
Speaker notes: Most of the budget goes to lowering the price of comfort, because price was the barrier we could remove outright. Everything else is printing, airtime, volunteer stipends and observer time. We will report the cost for each additional angler wearing a life jacket at the end of the season.
Slide 11: How We Will Know
Objective: 7% to 20% observed wear by Labor Day 2027
Measured: ramp counts, eight mornings each season
Also tracked: trade-ins, fitting visits, three belief items
Review in late April; revise if wear has not risen 3 points
Speaker notes: The objective on this slide is the same one we set at the start, and the main measure is what observers see at the launch lanes, not what people remember. We are honest that 20% is a stretch. A California campaign raised adult wear by about four points in its first year, while a rule at four Army Corps lakes in Mississippi took wear to about 70% (Mangione & Chow, 2014). If we fall short, our report will set out that evidence for the board.
Slide 12: What We Ask of You
Approve the 2027 campaign and the trade-in budget line
Help recruit two more peer anglers
Hold a late-April review
Speaker notes: We are asking for three things: approval of the plan and its trade-in line, help from anyone here who knows anglers willing to be pictured, and a short review at the end of April. Thank you for your time. Questions are welcome now, and the full plan and strategy brief are in your packet.
References
Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179-211. https://doi.org/10.1016/0749-5978(91)90020-T
Cummings, P., Mueller, B. A., & Quan, L. (2011). Association between wearing a personal floatation device and death by drowning among recreational boaters: A matched cohort analysis of United States Coast Guard data. Injury Prevention, 17(3), 156-159. https://doi.org/10.1136/ip.2010.028688
Mangione, T., & Chow, W. (2014). Changing life jacket wearing behavior: An evaluation of two approaches. Journal of Public Health Policy, 35(2), 204-218. https://doi.org/10.1057/jphp.2013.51
Quistberg, D. A., Bennett, E., Quan, L., & Ebel, B. E. (2014). Low life jacket use among adult recreational boaters: A qualitative study of risk perception and behavior factors. Accident Analysis & Prevention, 62, 276-284. https://doi.org/10.1016/j.aap.2013.10.015
U.S. Coast Guard. (2025). 2024 recreational boating statistics (COMDTPUB P16754.38). U.S. Department of Homeland Security. https://www.uscgboating.org/library/accident-statistics/Recreational-Boating-Statistics-2024.pdf
Reading the MPH 505 Week 8 instructions
The final week asks you to present your campaign as a slide deck with speaker notes, usually ten to fifteen slides. Establish the audience segment and behavioral objective before showing creative work. Present the theory and the specific constructs the campaign targets, in the campaign's own language. Show each message concept with the construct it addresses. Summarize channels, timeline and budget compactly. Close with evaluation that matches the objective you set at the start. Keep slide text short and put explanation and citations in the speaker notes. Make sure the deck would be readable and respectful for the population it serves, and that it follows your earlier weeks.
How this MPH 505 Week 8 example is built
The deck's first slide puts the early-morning small-boat anglers of a composite county on screen before anything else. Slide two separates wearing from carrying and gives the 7% ramp count. Coast Guard figures and the matched cohort study appear in the notes of slide three. Barriers come next, then the theory slide restates norm, control and attitude in plain words. Three slides present the concepts, each with its construct named, and two cover channels, the trade-in, timeline and budget. Slide eleven repeats the 7% to 20% objective with its measure and late-April review. The last slide asks the board for approval, help recruiting peer anglers and the review.
Reading the MPH 505 Week 8 grading rubric
Decks lose points most often by celebrating the campaign to people already on its side, spending slides on why the issue matters and little on the barriers. Dense paragraphs on slides cost marks, because notes exist to carry explanation. An evaluation slide that measures something the deck never promised is another common weakness, as is a theory slide that defines the model and is never mentioned again. Missing citations in the notes reduce the evidence mark. Points go to decks that open on the segment and objective, show a construct under each concept, keep slides spare, cite sources in the notes, repeat the objective at the close and remain accessible to the people the campaign serves. Timing counts in recorded versions, so notes that run far past the limit lose credit.
Common MPH 505 Week 8 mistakes, and how to avoid them
Turning a full campaign into a short deck forces hard choices, and the speaker notes often get less attention than they need. If you share your campaign plan and strategy brief, we can help you decide what belongs on each slide, write notes that sound natural when spoken and make sure the closing evaluation matches your opening objective. We can also help you keep slide text short and check that sources are cited in the notes. The campaign and its creative ideas remain your own. If you need to record narration, we can help you time the notes to the length your instructor sets, and we can suggest where a slide should be split when its notes run long.
Get a MPH-505 Week 8 example written to your instructions
Send the final assignment instructions, the rubric, and any slide count or timing your instructor set. We produce a custom deck with speaker notes written to those requirements and send it back within 24-48h. There is no charge for a first sample, and the deck arrives complete, evaluation section included.
More MPH 505 papers and MPH samples
- MPH 505 Week 1: Health Literacy Post
- MPH 505 Week 2: Health Belief Model Analysis
- MPH 505 Week 3: Audience Analysis
- MPH 505 Week 4: Health Message Critique
- MPH 505 Week 5: Theory Application Paper
- MPH 505 Week 6: Health Campaign Plan
- MPH 505 Week 7: Communication Strategy Brief
- MPH 504 Week 8: Course Reflection
- MPH 503 Week 8: Advocacy Campaign Plan
- MPH 500 Week 8: Synthesis Presentation
MPH 505 Week 8 questions, answered
Do I have to record narration?
Sections vary and some require audio while others accept notes alone, so check the prompt your instructor posted. Where narration is required, the notes become a script and timing matters, since decks running long usually lose points. The example writes notes that can be read aloud at a natural pace without cutting the evaluation section short.
How much detail belongs on a slide?
Enough to be understood in a few seconds. A headline, one visual, and at most a short list. Everything else moves into the notes. A marker reading the deck without a presenter still finds the argument there, and the same file works when it is presented live, which is why the split is worth keeping strict.
Does the final deck need to match my earlier weeks?
In most sections it builds on them and consistency is rewarded. If your audience analysis named one segment and your plan targeted one construct, the deck should carry the same choices rather than starting fresh. Where your thinking has changed, say so on a slide and give the reason, which reads as revision rather than contradiction.
Where can I find a free MPH 505 Week 8 sample paper?
This page holds the full MPH 505 Week 8 campaign deck, twelve slides with speaker notes, for a life jacket wear campaign aimed at small-boat anglers.
How does the MPH 505 Week 8 sample end?
It repeats the 7% to 20% objective with its measure and review date, then asks the board for approval, help recruiting peer anglers and a late-April review.